Who is responsible? Many production companies market themselves as full-service creative partners. They show polished reels, talk about strategy, and promise seamless execution. But behind […]
General
Producing STAR WARS for $5,000.
by Patrick Bedall The giant white illuminated sign read SKYLINE DRIVE-IN. It was a hot summer night in 1977. I was six years old, my […]
Education and Communication
Giant fluffy dogs Three-legged cats Star Wars on a budget New friends Last Tuesday checked all the boxes for Sprocket. Patrick and Rich spent the […]
How Much Does It Cost to Produce a Video?
A Clear, Honest Answer from a 25-year Industry Veteran –Patrick Bedall One of the most common questions I hear is simple: “How much is a […]
Smaller May Be Better: A Shift in the Digital Landscape
A Shift in the Digital Landscape In recent years, the landscape of video production has undergone significant changes, leading to the decline of large corporate […]
Video Production: The Evolution of the Industry
Video Production: The Evolution of the Industry: The landscape of video production has experienced significant transformations over the past three decades. Advances in technology have […]
The Next Generation Is Even More Committed to Video Than Ever
People born after the year 2000, sometimes referred to as Generation Z, are the first generation to grow up exclusively as digital natives. What this […]
GPU Rendering Is Changing the Game
Creating virtual 3D environments for animation or games is an amazing process that has been developed in the recent decades. It involves building a 3D […]
Video Consumption During Quarantine
While there were lots of unprecedented circumstances that have developed in 2020, not everything has been negative. Global pandemics aside, there have actually been some […]
Is Video the Most Effective Form of Communication?
The old cliche says “A picture is worth a thousand words,” meaning many different subtle ideas, details and expression can be communicated with simply one […]










